Ijadi Maghsoodi, Abteen; Saghaei, Abbas; Hafezalkotob, … - In: International Journal of Quality & Reliability Management 36 (2019) 9, pp. 1490-1521
Purpose: The purpose of this paper is to formulate and validate a measurement model to evaluate the service quality of cultural centers. This study aims to expand the domain of service quality measurement models by extending the SERVQUAL model to an alternative measurement tool called the...