Background of ¿pinned¿ images lifestyle advertising in social media -- Cutting through the clutter of mascots in indian … marketing history : mascots in Indian marketing history -- Sociolinguistic effect on an advertising slogan : language as a … signs : a study of advertising copies by pentecostal/charismatic churches in Nigeria -- The role of persuasion in marketing …

The Internet can affect advertising expenditures through various channels. Although the traditional news media … advertising budgets across media outlets is unclear. For example, offline advertising can induce search engine use making online … and offline advertising complements. The impact of the Internet on advertising expenditures is also uncertain because the …