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Does in-store marketing work? : effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase
Chandon, Pierre; Hutchinson, J. W.; Bradlow, Eric; … - 2009 - Rev. vers.
Persistent link: https://www.econbiz.de/10003912905
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Getting ahead of the Joneses : when equality increases conspicuous consumption among bottom-tier consumers
Ordabayeva, Nailya; Chandon, Pierre - 2010
Persistent link: https://www.econbiz.de/10008798158
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When does the past repeat itself? : the role of self-prediction and norms
Chandon, Pierre; Smith, Ronn J.; Morwitz, Vicki G.; … - 2011 - Rev. vers. of 2007/48/MKT
Persistent link: https://www.econbiz.de/10008808098
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When does the past repeat intself? : The role of behavior prediction and personal norms
Chandon, Pierre; Morwitz, Vicki G.; Smith, Ronn J.; … - 2007
Persistent link: https://www.econbiz.de/10003592039
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When does the past repeat itself? : The role of self-prediction and norms
Chandon, Pierre; Morwitz, Vicki G.; Smith, Ronn J.; … - 2007
Persistent link: https://www.econbiz.de/10003565165
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Measuring the value of point-of-purchase marketing with commercial eye-tracking data
Chandon, Pierre; Hutchinson, J. W.; Bradlow, Eric T.; … - 2007 - Rev.
Persistent link: https://www.econbiz.de/10003565246
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Supersize in one dimension, downsize in three dimensions : effects of spatial dimensionality on size perceptions and preferences
Chandon, Pierre; Ordabayeva, Nailya - In: Journal of marketing research : JMR 46 (2009) 6, pp. 739-753
Persistent link: https://www.econbiz.de/10003926909
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Is food marketing making us fat? : a multi-disciplinary review
Chandon, Pierre; Wansink, Brian - 2011
Persistent link: https://www.econbiz.de/10009357274
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When does the past repeat itself? : the interplay of behavior prediction and personal norms
Chandon, Pierre; Smith, Ronn J.; Morwitz, Vicki G.; … - In: Journal of consumer research : JCR ; an … 38 (2011/12) 3, pp. 420-430
Persistent link: https://www.econbiz.de/10009375711
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Getting ahead of the joneses : when equality increases conspicuous consumption among bottom-tier consumers
Ordabayeva, Nailya; Chandon, Pierre - In: Journal of consumer research : JCR ; an … 38 (2011/12) 1, pp. 27-41
Persistent link: https://www.econbiz.de/10009160950