. In this paper, we conducted a field experiment with a global convenience store chain to better understand how different … as an add-on), and (iii) choice bundle (offering either a pastry or a healthy snack). In addition to our field experiment …

We use a field experiment to investigate the effect of incentives on food purchase decisions at a grocery store. We … after the experiment ends: even when incentives are removed, the treatment group has higher fruit and vegetable purchases …

experiment. Rearranging the menu in favor of vegetarian food has a large and significant effect on the willingness to order a …