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regain a sense of self-control. Using Machine Learning model and household-level data with a focus on the wine market in the … strategy. It is the shopping pattern and store environments that drive the behavioral responses in wine purchases to freedom …
Persistent link: https://www.econbiz.de/10014520138
Consumers often struggle to make their choice in the highly diversified wine market. With wine being an experience good … consumer ratings have become an increasingly useful and widespread tool. Vivino is one of the largest online wine communities … established wine expert ratings are being challenged. This study analyzes data from Vivino to explore factors affecting consumer …
Persistent link: https://www.econbiz.de/10014636854
The wine industry, considered to be male-dominated, has seen a growing share of women winemakers. Using a randomized … online experiment, we investigate how the producer's gender influences consumers' willingness to pay for the wine. Gender can … be identified either from the first name of the producer or from a gendered group of wine producers. Using a Tobit and a …
Persistent link: https://www.econbiz.de/10014636856
-demographic, psychological, and context-related modifications induced by the pandemic on wine consumption and purchase patterns. Participants … descriptive techniques are applied to analyze data. Results highlight that wine consumption is a deeply rooted habit among Italian … consumers, which resisted the great context modifications that occurred with the pandemic. Moreover, changes in wine consumption …
Persistent link: https://www.econbiz.de/10013267941
This study explored the view that distributors have towards the most valued wine attributes by consumers in the US … consumer studies' findings, especially for the influence of medals/awards, the origin of the wine, grape variety, and price … experience of wine distributors generates valuable information through a smaller sample at a lower cost than through applying …
Persistent link: https://www.econbiz.de/10013268119
This study offers new insights into the sustainable wine market by exploring consumers' perceptions of product … attributes for six categories of wine that have characteristics of sustainability and one conventional wine. The study …' involvement with wine and propensity towards ethically-minded behaviours affect their perceptions of sustainable wines. The …
Persistent link: https://www.econbiz.de/10012021690
qualitative response as an important factor when analyzing the effectiveness of FTAs, especially in consumption …
Persistent link: https://www.econbiz.de/10013295490
Is it possible to exploit cognitive biases so that a non-professional taster prefers one wine to several other … the ranking between different wines and to get tasters to prefer a wine over other absolutely identical wines. Finally, a …
Persistent link: https://www.econbiz.de/10014438148
Persistent link: https://www.econbiz.de/10010498878
Persistent link: https://www.econbiz.de/10011881606