This paper which is mainly based on the primary research carried out for one of the author's PhD thesis. It examines the case of an organisation that has positioned itself in the marketplace as both ethical as well as ideologically green. The Co-operative Bank's ethical and green policies are...

A first draft of a paper with a brief history and review of the Cooperative Bank in UK and it's fall from grace as a 'virtuous' eco friendly ethical bank in 2012. A typology of new scenarios and risks relating to eco friendliness is provided

Marketing is a much-misunderstood discipline within the business world as well as amongst consumers and society. This is hardly surprising considering that marketing can appear in so many different guises. King (1985) refers to four such misinterpretations:• Thrust marketing- with its emphasis...

The practices of Integrity have been seen as a somewhat neglected element in business at many levels from individual to corporate and in many sectors across the global economy. In other words, the basic honesty, fairness and professionalism demonstrated in routine,daily, daily business practice....

The future balance sheets of businesses and governments are inevitably opaque: the future is emergent, the past is not a consistently reliable guide to the balance of forces driving new dynamics facing leaders and Boards.The negative impacts of cycles of poor governance, excessive wealth...

The main overarching rationale for the existence, function and role of corporate governance bodies can be briefly summarised as ensuring that enterprises are managed in such a way that their operation does not infringe or inhibit the rights of the wider community or of particular groups of their...

In this chapter we provide a brief overview of tacit and explicit attitudes and practices relating to economic, environmental, and social components of CSR and sustainability in organizations of various types and sizes. Organizations can simply do the minimum to meet minimum compliance with...

Despite the fact that there have been research reports by others such as Development agencies, the research topic on collaboration between Non-governmental organizations (NGOs) and the private sector has received relatively little attention from academic researchers until quite recently. Often...