This study aims to estimate the impact of brand as the most important intangible marketing asset on firm value, measured by share return in some Arab emerging market, as well analyze the moderating role of agency costs in the relationship between share return and brand. We use the Ohlson model...

Personal safety has had a renewed focus throughout the COVID-19 pandemic, which has led to behavioral change. The adoption of E-wallets facilitates social distancing and thereby helps prevent the spread of the COVID-19 virus. This paper aims to investigate the potential for consumers' continued...

Many green financial products currently have a low financial return level; even so, these products are spreading dynamically. In our study, we explored Hungarian green financial investment preferences and separated consumers of green financial products into homogeneous groups, which were...

Tanulmányunk a felsőoktatásban tanuló, gazdasági képzésre járó hallgatók pénzügyi kultúráját vizsgálja. A szakirodalmi adatok szerint felértékelődnek a pénzügyi ismeretek, viszont ehhez az egyre fontosabb tudáshoz nem társulnak gyakorlati eredmények. Ezért a pénzügyi...

Our study examines the financial literacy of students in higher education studying economics. Literature shows that financial literacy is becoming more valuable, but this increasingly important knowledge is not accompanied by practical results. Therefore, the sense of financial security is also...

In this study, we analyse the creditworthiness of local government-owned companies by means of a modelled scoring system, a scorecard-based credit scoring method adapted to local government-owned companies. The analysis that uses an objective factor-based scoring system covers all the areas of...

The modernisation of international and Hungarian financial and economic controlling tools and of the entities using them requires enhanced management tasks to be performed. The high quality performance of management tasks contributes to the increased development of public finances audit. This...