There is a longstanding concern that material rewards might undermine pro-social motivations, thereby leading to a decrease in blood donations. This paper provides an empirical test of how material rewards affect blood donations in a three-month large-scale field experiment and a fifteen-month...

There is a longstanding concern that material incentives might undermine prosocial motivation, leading to a decrease in blood donations rather than an increase. This paper provides an empirical test of how material incentives affect blood donations in a large-scale field experiment spanning...

There is a longstanding concern that material incentives might undermine prosocial motivation, leading to a decrease in blood donations rather than an increase. This paper provides an empirical test of how material incentives affect blood donations in a large-scale field experiment spanning...

This paper provides the first evidence of the existence of gender-based favoritism in life saving decisions to donate blood. We conduct a field experiment among blood donors from Bosnia and Herzegovina where we exogenously manipulate the signal of a blood recipient’s gender by adding his/her...

We conducted a field experiment in the natural setting of blood donations to test how oxytocin relates to empathy and altruism. We randomly assigned blood donors in the Croatian Institute for Transfusion Medicine to three groups with the aim to induce different levels of empathy by showing a...

We estimate the effect of an increase in time cost on the return behavior of blood donors. Using data from the Australia Red Cross Blood Service, we ask what happens when pro-social behavior becomes more costly. Exploiting a natural variation in which donor wait times are random, we use the...

Does social recognition motivate prosocial individuals? We run large-scale experiments at Italy's main blood donors association, testing social recognition in social media and peer groups. We experimentally disentangle visibility concerns and peer comparisons, and study how exposure to different...

There is a longstanding concern that material incentives might undermine prosocial motivation, leading to a decrease in blood donations rather than an increase. This paper provides an empirical test of how material incentives affect blood donations in a large-scale eld experiment spanning three...