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Firms can enhance product innovation performance by continuously staying in touch with customers and the market in general. While studies on market oriented product development have identified several general dimensions of market knowledge used in product innovation, the nature of market...
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This research presents the results of an inductive comparative case study of how exploratory and exploitative market learning is balanced during the development of eight discontinuous new product development projects in six different business units of different multinationals in the chemical...
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The idea of the knowledge economy has brought with it a new paradigm of work that espouses the professionalization of all work. This new paradigm is now affecting the organization of work throughout the economy. However, not all work is knowledge work, whatever definition is used. The number of...
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Due to globalization, competition has increased and companies have reorganized their activities in order to maintain profitability. The consequence has been an emphasis on short term results, at the expense of long term research. Therefore, most Corporate Research laboratories were closed or...
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