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Harmont & Blaine : a successful dachshund to build the values and brand identity

Coluricio, Maria; Melia, Monia; Colurcio, Maria - In: Fashion branding and communication : core strategies of …, (pp. 41-72). 2017

Persistent link: https://www.econbiz.de/10014547469

Share Dispersion of National Brands : The Role of Retailers

Clark, Robert; Houde, Jean-Francois; Zhu, Xinrong - 2022

We systematically study market share and product assortment dispersion of national brands in 25 consumer packaged goods industries across 199 markets and 109 retailers in the US. Previous findings by Bronnenberg et al. (2007, 2009) highlight the persistent differences in market shares of...

Persistent link: https://www.econbiz.de/10014030557

Reexamining emerging market animosity toward western developed countries : a social dilemma in physical retailing consumption under normative influence

Fong, Cher Min; Chang, Hsing-Hua Stella; Lin, Mong-Ching; … - In: Journal of retailing and consumer services 68 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013366348

Does e-retailer's country of origin influence consumer privacy, trust and purchase intention?

Bhattacharya, Saptarshi; Sharma, Rajendra Prasad; … - In: Journal of consumer marketing 40 (2023) 2, pp. 248-259

Persistent link: https://www.econbiz.de/10013536102

Hispanic consumers' shopping orientation and apparel retail store evaluation criteria : an analysis of age and gender differences

Seock, Yoo-kyoung; Sauls, Nicki - In: Journal of fashion marketing and management 12 (2008) 4, pp. 469-486

Persistent link: https://www.econbiz.de/10003781728

Ethnic identity, consumption of cultural apparel, and self-perceptions of ethnic consumers

Chattaraman, Veena; Lennon, Sharron J. - In: Journal of fashion marketing and management 12 (2008) 4, pp. 518-531

Persistent link: https://www.econbiz.de/10003781737

Relative status and interdependent effects in consumer behavior

Gasana, Parfait U. - In: The journal of socio-economics 38 (2009) 1, pp. 52-59

Persistent link: https://www.econbiz.de/10003811090

Consumer e-shopping acceptance : antecedents in a technology acceptance model

Ha, Sejin; Stoel, Leslie - In: Journal of business research : JBR 62 (2009) 5, pp. 565-571

Persistent link: https://www.econbiz.de/10003846911

Identitying characteristics of consumers who frequently return apparel

Johnson, Kim; Kang, Minjeong - In: Journal of fashion marketing and management 13 (2009) 1, pp. 37-48

Persistent link: https://www.econbiz.de/10003847728

Consumer likelihood of purchasing organic cotton apparel : influence of attitudes and self-identity

Hustvedt, Gwendolyn; Dickson, Marsha A. - In: Journal of fashion marketing and management 13 (2009) 1, pp. 49-65

Persistent link: https://www.econbiz.de/10003847764

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