This paper investigates fresh meat consumption in Belgium during 1995-1998 through the specification of a three-equation almost ideal demand system (AIDS) incorporating a media index of TV coverage and advertising expenditures as explanatory variables. Estimated parameters and elasticity...

Although the organic food sector has been the subject of research for around 20 years, little is known about consumer behaviour when comparing developed and emerging organic food markets using causal research models. Thus, by developing a behavioural model based on the Theory of Planned...

For a variety of reasons, Spanish growth in demand for organic and integrated products has not kept up with supply. This work focused on the effect of information and sensory issues on purchase behaviour in relation to sustainable agricultural production. Using experimental auctions and results...

Verbraucherreaktionen bei Unzufriedenheit mit einem gekauften Produkt oder einer in Anspruch genommenen Dienstleistung sind vielfältig und reichen von direkten Beschwerden bei Händlern oder Herstellern über Beschwerden bei Dritteinrichtungen bis hin zum Wechsel des Anbieters. Dabei können...

Die Qualitätsbeurteilung von Wein stellt für Verbraucher beim Kauf eine besondere Herausforderung dar. In dieser Untersuchung wurden die Präferenzen von Konsumenten von Öko-Lebensmitteln für Wein analysiert, um die relative Bedeutung verschiedener Produkteigenschaften für die...

Understanding current and potential customers´ behaviour is one of the key factors of marketing efficiency and it brings competitive advantage. Companies usually classify their customers and create client groups with similar characteristic features. Such grouping activity is called segmentation...

El mercado alimentario esta siendo sometido a profunos cambios en los paises desarollados tanto desde el punto vista de la oferta como de la demanda. El principal objectivo de este trabajo se centra en el analisis del proceso de aceptacion por parte de los consumidores de dos categorias de...

Excise duties are an important source of government revenue and their rates change relatively often in the Czech Republic. Reforms of excise duties change the prices of goods, a change to which households respond by adjusting their expenditures. I use detailed Czech Statistical Office data and...

This paper focuses on the concept of country-of-origin and its effects on consumers’ product evaluation process. Given the increasingly competition in the context of a global market, nowadays it has become a difficult task to create and maintain a sustainable competitive advantage. Consumers...

This paper tries to contribute to the literature that covers the issues of the decision-making process when choosing a tourism destination by conducting a survey among the inhabitants of the Bačka region (province of Vojvodina in the Republic of Serbia). Following the information-processing...