An important strategic decision within the food industry is to achieve the optimal product portfolio allowing an organization to support its customers in the best possible way. Numerous models exist to categorize products based on their relative metrics like revenue, volume, margin or...

Using a novel database that tracks web traffic on the SEC's EDGAR server between 2004 and 2015, we show that institutional investors gather information on a very particular subset of firms and insiders, and their surveillance is very persistent over time. This tracking behavior has powerful...