Hernandez Serrano, Maria Jose; Greenhill, Anita; … - In: Supply Chain Management: An International Journal 20 (2015) 3, pp. 313-326
Purpose – The purpose of this paper is to develop a conceptual framework to understand the influence that the social era is having on the value chain of the local news industry. The authors theoretically advance value chain theory by, firstly, considering the influence of community type and...