Effective marketing decision-making benefits from a rigorous, data-driven process that systematically evaluates … alternatives based on insights and analysis. This study develops and evaluates a 5-stage decision-making process model integrating … cross-sectional design constrain implications. Future research employing probability sampling, multiple decision contexts …

As currently exemplified by the COVID-19 situation, there is a need to conduct strategic decision-making research … factors present or coming. The purpose of this research is to examine the presence of rational strategic decision … predominance of a rational strategic decision-making process with intuitive elements incorporated in within a situation of crisis …

This paper presents a structure within which to think about incorporating managerial decision models and manager … Aharoni’s initial research in The Foreign Investment Decision Process (1966) while incorporating his most recent call to …

unsuccessful entrepreneurs is precisely that they vary their decision-making styles, sometimes relying on heuristics and sometimes … level of ambiguity in a particular decision context and then tailor their decision-making process to reduce risk …

How should decision-making be organized in entrepreneurial teams when founders exhibit confidence biases? New ventures … are commonly founded by teams of entrepreneurs, who must employ a decision-making structure that implicitly or explicitly … economics that focuses on decision-making governance. Using a computational model, we consider three archetypal decision …

in the financial analysis of a firms’ innovation decision. After discussing the theoretical linking between ownership …’s behavior toward the innovation decision and his cognitive commitment level. The CEO’s commitment bias and attitude conception … of the manager’s attitude and behavior in key tasks, such as the innovation decision. The CEO’s real behavior was more …

projects. Economic dependence causes the neccessity of specific information in decision making process. The prerequisite of … their influence into decision making process …

emotions on investors' and managers' decision-making and performance. Taffler and Tuckett (2005) have introduced a major …'s theory of phantastic objects to analyse the effect of unconscious, infantile, emotions on investors' decisions. In this paper … that considers the effects of managerial phantasy on the investment appraisal decision, project performance, and managerial …

extend this research by examining resilience decision making in the more realistic context of repeated catastrophic events … conduct a series of controlled experiments on the decision to invest in inventories to improve firm resilience to repeated … a controlled experiment can. We find that decision makers are less likely to make resilience investments in inventories …