Purpose: In this interview with Harvard innovation expert Stefan H.Thomke about his latest book, Experimentation Works: The Surprising Power of Business Experiments, he pays tribute to the scientific method and “the engine that has powered” it over the centuries, the “humble...

Purpose: Interview with Mark W. Johnson, Innosight co-founder and former consultant at Booz Allen Hamilton,an authority on the application of disruption theory. ]His latest book, Lead From the Future: How to Turn Visionary Thinking into Breakthrough Growth, co-authored with Innosight partner...

Purpose: “On its current path, American democratic capitalism is, I believe, heading for an ugly fall.” So warns Roger L. Martin in his new book, When More is Not Better: Overcoming America’s Obsession with Economic Efficiency. Professor Martin has been concerned for some time now about...

Purpose: Frances Frei and Anne Morriss, the authors of Unleashed: The Unapologetic Leader’s Guide to Empowering Everyone Around You, are interviewed by veteran Strategy & Leadership contributor, Brian Leavy. Design/methodology/approach: In this book, the authors propose that leadership, at...

Purpose: Strategist Erich Joachimsthaler in his new book “The Interaction Field: The Revolutionary New Way to Create Shared Value for Businesses, Customers and Society,” predicts that in future traditional basis of value creation will be replaced by a business model of value creation where...

Purpose: The Fail-Safe Startup: Your Roadmap for Entrepreneurial Success, the new book by entrepreneurship researcher Tom Eisenmann, sets out to help improve the odds by looking more closely at the most prevalent causes of startup failure and how to avoid them. Design/methodology/approach:...

Purpose: Alibaba strategist Ming Zeng explains how the company operates its “smart business” in the era of business ecosystems Design/methodology/approach: Alibaba today presents a vivid picture of the new business world emerging, one that operates using the data generated by the network of...

Purpose: This masterclass examines the blue ocean value innovation process, how it works in practice and how it has evolved since the publication of Blue Ocean Strategy (2005) by W. Chan Kim and Renee Mauborgne as explored in their new book their new book Blue Ocean Shift (2017)....