Purpose - The purpose of this study is to investigate the influence of digital transformation on the intersection of marketing and sales departments. Design/methodology/approach - This area has received little attention in academic literature while considerable amount of research exists...

The formulation and implementation of a digital transformation strategy (DTS) has become a key concern for many pre-digital organizations across traditional industries, but how such a strategy can be developed remains an open question. We used interpretive in-depth case study research to study...

Digital transformation is a challenging task for companies and is frequently emphasised as being especially difficult for SMEs as they may be constrained on resources for large investments in new technology, lacking high-tech competences and without clear vision of digitalisation. Learning...

Corona virus 2019 or COVID-19 is a disease of transmission through human contact, so the spread is very fast throughout the world. Raising fears and concerns for human health, resulting in efforts from the government to break the chain of its spread by restricting social activities. The term New...

Objective - For transforming into digital organization; competence of employees, corporate culture and leadership in the digital context become important antecedents. This study attempts to examine the impact of leadership and corporate culture on digital competenceMethodology/Technique - Cross...

This paper explores how the arts may instil or impede change for better or for worse, drawing parallels from previous thinking on transformation achieved through the arts with the current set of challenges our society faces as part of ongoing digital transformation. We propose a set of four...

Der gesellschaftliche, politische sowie rechtliche Druck zur Transformation von Unternehmen hin zu nachhaltigen Geschäftsmodellen wächst stetig an. Insbesondere die Automobilindustrie steht aufgrund der Luftverschmutzung in Großstädten durch Fahrzeuge im Fokus der öffentlichen...