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Augmented reality and virtual reality : changing realities in a dynamic world

Jung, Timothy (ed.); Dieck, M. Claudia tom (ed.); … - 2020

Part I: AR &VR in Business, Retail and Marketing -- Part II: AR & VR for City Planning, Smart Cities and Autonomous Vehicles -- Part III: Ar & VR for Health and Wellbeing -- Part IV: AR & VR in Theatre Productions and Journalism -- Part V: AR & VR in Production and Manufacturing -- Part VI: AR &...

Persistent link: https://www.econbiz.de/10012399315

Special issue on: extended realities : theoretical and managerial contributions in virtual, augmented and mixed reality

Rauschnabel, Philipp A. (ed.); Dieck, M. Claudia tom (ed.); … - 2019

Persistent link: https://www.econbiz.de/10012209438

Brand management in higher education : the University Brand Personality Scale

Rauschnabel, Philipp A.; Krey, Nina; Babin, Barry J.; … - In: Journal of business research : JBR 69 (2016) 8, pp. 3077-3086

Persistent link: https://www.econbiz.de/10011507923

Augmented reality and virtual reality : the power of AR and VR for business

Dieck, M. Claudia tom (ed.); Jung, Timothy (ed.) - International Augmented and Virtual Reality Conference … - 2019

This book presents a collection of the latest research in the area of immersive technologies, presented at the International Augmented and Virtual Reality Conference 2018 in Manchester, UK, and showcases how augmented reality (AR) and virtual reality (VR) are transforming the business landscape....

Persistent link: https://www.econbiz.de/10012396155

Experiencing virtual reality in heritage attractions : perceptions of elderly users

Dieck, M. Claudia tom; Jung, Timothy; Michopoulou, Eleni; … - In: Augmented reality and virtual reality : the power of AR …, (pp. 89-98). 2019

Persistent link: https://www.econbiz.de/10011998769

Tourism marketers perspectives on enriching visitors city experience with augmented reality : an exploratory sudy

Moorhouse, Natasha; Jung, Timothy; Dieck, M. Claudia tom - In: Augmented reality and virtual reality : the power of AR …, (pp. 129-144). 2019

Persistent link: https://www.econbiz.de/10011998770

Experiencing immersive virtual reality in museums

Lee, Hyunae; Jung, Timothy; Dieck, M. Claudia tom; … - In: Information & management : the internat. journal of … 57 (2020) 5, pp. 1-9

Persistent link: https://www.econbiz.de/10012293384

Hotel guests' social media acceptance in luxury hotels

Dieck, M. Claudia tom; Jung, Timothy; Kim, Woo Gon; … - In: International journal of contemporary hospitality management 29 (2017) 1, pp. 530-550

Persistent link: https://www.econbiz.de/10011611288

Embodiment of wearable augmented reality technology in tourism experiences

Tussyadiah, Iis P.; Jung, Timothy; Dieck, M. Claudia tom - In: Journal of travel research : a quarterly publication of … 57 (2018) 5, pp. 597-611

Persistent link: https://www.econbiz.de/10011915511

The role of augmented reality for sustainable development : evidence from cultural heritage tourism

Cranmer, Eleanor E.; Dieck, M. Claudia tom; Jung, Timothy - In: Tourism management perspectives : TMP 49 (2023), pp. 1-15

Persistent link: https://www.econbiz.de/10014554183

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