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Type of Paper: Exploratory, descriptive, case study Objectives: In the wake of the global crisis, the role of the financial markets is being questioned and new forms of social innovations focusing on stakeholder governance and cooperation are being experimented. This paper looks into one such...
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spaces are based on openness, collaboration, and knowledge sharing. However, they differ in some aspects at their …
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Nowadays, Entrepreneurship – as an important mean of making value and wealth for societies and organizations – is in … center of attention. Entrepreneurship as a way of thinking, reasoning and acting that is opportunity obsessed, has a very … entrepreneurship, we will explain how KM and specifically collaborative and conversational KM can be used as a tool to empower …
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Marketing of new products as an important part of the commercialization process, plays a critical role in the success of developer companies. Most new products fail, and in sequence cause the company not to reach the financial and marketing aims. The paper concentrates on cooperative marketing...
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