Žmuk, Berislav - In: Statistics in transition : an international journal of … 22 (2021) 2, pp. 15-39
A business web survey should be of an appropriate length. On the one hand it should include all the questions which are important to the researcher, but on the other hand, it should not be too long as the breakoff rate in this case tends to be high, resulting in a low response rate. In...