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The focus of this confirmatory research was on consumer attitudes towards the sustainability of fashion brands and how … respondents with purchasing power to examine their perception, awareness of, and attitudes towards sustainability and eco-fashion … that participants have a positive attitude towards the sustainability of fashion brands. Moreover, a positive correlation …
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lot of attention as environmental sustainability in the fashion business is growing attention. In order to investigate … the customer attitudes, opinions and motives towards sustainable fashion recycled materials in particular, this phase …
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research, differences were found between sexes in the perception of their own awareness of sustainability in fashion, where … women consider their own awareness to be higher than men’s. The perception of fashion sustainability awareness in women … these studies provide a better understanding of one’s own perception of awareness in terms of fashion sustainability and …
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