Customer satisfaction has come to occupy strategic heights given the growing competitiveness of the food retail market in Saudi Arabia. The purpose of this paper is to examine the key drivers of customer satisfaction. The paper examines the relationship among the extent of store familiarity,...

Purpose –It has been argued in the literature that quality assurance is a relative concept. In view of the new challenges (and opportunities) created by E-learning institutions in the Gulf countries, this paper seeks to explore the dimensions of quality assurance in E-learning and test the...