Similar Search Results

The influence of symbolic and instrumental attributes of employer image on perceived industry attractiveness : differences between business owners and employees

Schwaiger, Katrin; Zehrer, Anita; Spiess, Teresa - In: Journal of Hospitality and Tourism Insights 5 (2021) 3, pp. 567-587

Purpose: This study determines the influence of employer image on industry attractiveness in small and medium-sized hospitality firms by using the instrumental-symbolic framework adapted from marketing literature. Design/methodology/approach: A total of 405 employees and 429 family firm owners...

Persistent link: https://www.econbiz.de/10012541057

Business Improvement Districts : der Umgang mit kollektiven Akteuren auf regionaler Ebene

Zehrer, Anita; Pechlaner, Harald; Raich, Frieda - In: Business Improvement Districts (BID) : Grundlagen - …, (pp. 213-228). 2008

Persistent link: https://www.econbiz.de/10003634331

Second homes and sustainable development : a perception analysis of second homes in Kitzbühel, Austria

Zehrer, Anita; Siller, Hubert; Stickdorn, Marc - In: Real estate and destination development in tourism : …, (pp. 179-191). 2008

Persistent link: https://www.econbiz.de/10003753840

Zukunftsthemen, Entwicklungen und Trends im alpinen Tourismus

Zehrer, Anita; Stiller, Hubert - In: Standortfaktor Tourismus und Wissenschaft : …, (pp. 369-382). 2008

Persistent link: https://www.econbiz.de/10003649902

Electronic customer relationship management : a new approach to self-evaluate a tourism destination

Zehrer, Anita; Fenkart, Susanne - In: International journal of technology marketing : IJTMkt 3 (2008) 2, pp. 169-182

Persistent link: https://www.econbiz.de/10003739644

Customer value management of sports events

Pechlaner, Harald; Helfricht, Matthias; Raich, Frieda; … - In: Sport and tourism : 53st congress 2003, Athens, Greece, (pp. 231-245). 2003

Persistent link: https://www.econbiz.de/10002108988

The problem of staging in cultural tourism : the example of Schönbrunn Palace in Vienna

Zehrer, Anita; Rochholz, Carina - In: Culture and creativity as location factors - looking …, (pp. 125-138). 2009

Persistent link: https://www.econbiz.de/10008667786

Leadership-Kompetenzen in Krisensituationen

Zehrer, Anita; Mössenlechner, Claudia - In: Change Leadership : den Wandel antizipieren und aktiv …, (pp. 181-209). 2010

Persistent link: https://www.econbiz.de/10003976589

Innovation awards in the German tourism industry

Pechlaner, Harald; Reuter, Christopher; Zehrer, Anita - In: Innovation and entrepreneurship : strategies and …, (pp. 81-96). 2010

Persistent link: https://www.econbiz.de/10003951347

Das Spannungsfeld zwischen Selbst- und Fremdbild : Inszenierung am Beispiel des Touriseums in Meran

Zehrer, Anita; Abfalter, Dagmar; Grabmüller, Alice - In: Wettbewerbsvorteil Kulturtourismus : innovative …, (pp. 221-237). 2010

Persistent link: https://www.econbiz.de/10003951527