Yun, JinHyo Joseph; Zhao, Xiaofei - In: Journal of Open Innovation: Technology, Market, and … 6 (2020) 4, pp. 1-20
We aim to develop an innovative way to alter existing business models to conquer the growth limits of exponential paradox by applying the open innovation concept to the design of creative business models. Our research question is as follows: How can we innovate existing business models more...