Halaburda, Hanna; Surma, Jerzy; Sesia, Aldo - 2012
Wojciech Woziwodzki, co-founder, president & CEO of Tequila Mobile SA, a mobile gamers developer, publisher and service provider, had to make some important strategic decisions. Tequila Mobile SA had already decided to shift to a new "free2play" revenue model but needed to decide whether to...