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Readers' attitudes toward press advertising : are they ad-lovers or ad-averse?
Sonnac, Nathalie - 2000
Persistent link: https://www.econbiz.de/10001525368
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Monopole télévisuel et publiphobie
Sonnac, Nathalie - 1999
Persistent link: https://www.econbiz.de/10001391182
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Readers' attitudes toward press advertising : are they ad-lovers or ad-adverse?
Sonnac, Nathalie - In: The journal of media economics 13 (2000) 4, pp. 249-359
Persistent link: https://www.econbiz.de/10001513105
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Monopole télévisuel et publiphobie
Sonnac, Nathalie - In: Recherches économiques de Louvain 68 (2002) 4, pp. 511-524
Persistent link: https://www.econbiz.de/10001735299
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The TV news scheduling game when the newscaster's face matters
Gabszewicz, Jean Jaskold (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003732680
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The TV news scheduling game when the newscaster's face matters
Gabszewicz, Jean Jaskold; Laussel, Didier; Sonnac, Nathalie - 2008
Persistent link: https://www.econbiz.de/10003781373
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Newspapers' market shares and the theory of the circulation spiral
Gabszewicz, Jean Jaskold (contributor);  … - 2005
Persistent link: https://www.econbiz.de/10003312008
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Newspapers' market shares and the theory of the circulation spiral
Gabszewicz, Jean Jaskold; Garella, Paolo G.; Sonnac, … - In: Information economics and policy : IEP 19 (2007) 3/4, pp. 405-413
Persistent link: https://www.econbiz.de/10003575091
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Advertising and competitive access pricing to internet services or pay-TV
Gabszewicz, Jean Jaskold (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003386801
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Advertising and the rise of free daily newspapers
Gabszewicz, Jean Jaskold (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003386808