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Chaotics : the business of managing and marketing in the age of turbulence
Kotler, Philip; Caslione, John A. - 2009 - 1. ed.
Persistent link: https://www.econbiz.de/10003803407
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Chaotics : Management und Marketing für turbulente Zeiten
Kotler, Philip; Caslione, John A. - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003836897
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Die Bestimmung von Produkt-Markt-Feldern als Kernproblem bei der Bildung strategischer Geschäftseinheiten
Kremer, Hans-Hermann - 1986
Persistent link: https://www.econbiz.de/10012700071
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Market driven strategy : processes for creating value
Day, George S. - 1990
Persistent link: https://www.econbiz.de/10013467258
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The economics of strategic planning : essays in honour of Joel Dean; partial proceedings of a conference ...
Thomas, Lacy G. (ed.); Dean, Joel (honouree) - 1986
Persistent link: https://www.econbiz.de/10013501623
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Strategic market management
Aaker, David A. - 1988 - 2. ed.
Persistent link: https://www.econbiz.de/10013490502
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Strategic marketing and management
Thomas, Howard (ed.); Gardner, David (contributor) - 1985
Persistent link: https://www.econbiz.de/10013491108
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Business strategy and policy
Alexander, Milton Judson - 1983
Persistent link: https://www.econbiz.de/10000539553
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Guide to strategic planning
Gup, Benton E. - 1980
Persistent link: https://www.econbiz.de/10000078289
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The strategy of Japanese business
Abegglen, James C. - 1984
Persistent link: https://www.econbiz.de/10000083156