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Business ethics : where profits meet value systems
Robin, Donald P. - 1989
Persistent link: https://www.econbiz.de/10000771712
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Identifying critical problems for mutual cooperation between the private and public sectors : a marketing perspective
Robin, Donald P. - In: Journal of the Academy of Marketing Science 14 (1986) 3, pp. 1-12
Persistent link: https://www.econbiz.de/10001045539
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Social responsibility, ethics, and marketing strategy : closing the gap between concept and application
Robin, Donald P. - In: Journal of marketing 51 (1987) 1, pp. 44-58
Persistent link: https://www.econbiz.de/10001053010
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Six sigma marketing : from cutting costs to growing market share
Reidenbach, R. Eric - 2009
Persistent link: https://www.econbiz.de/10003805976
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Listening to the voice of the market : how to increase market share and satisfy current customers
Reidenbach, R. Eric - 2010
Persistent link: https://www.econbiz.de/10003868264
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Bank marketing : a guide to strategic planning
Reidenbach, R. Eric - 1986
Persistent link: https://www.econbiz.de/10000699343
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Value-driven channel strategy : extending the lean approach
Reidenbach, R. Eric; Goeke, Reginald W. - 2006 - 1. ed
Persistent link: https://www.econbiz.de/10002764198
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Developing new banking products : a manager's guide
Reidenbach, R. Eric - 1987
Persistent link: https://www.econbiz.de/10013474658
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Clienting für Banker : Kundenservice als strategischer Erfolgsfaktor in Banken
Grubbs, M. R. - 1995
Persistent link: https://www.econbiz.de/10014023167
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The perceived importance of an ethical issue as an influence on the ethical decision-making of ad managers
Robin, Donald P.; Reidenbach, R. Eric; Forrest, P. J. - In: Journal of Business Research 35 (1996) 1, pp. 17-28
Persistent link: https://www.econbiz.de/10005465920