With increasing attention being paid to aspects like carrying capacity and sustainability of destinations, overtourism has emerged as one of the biggest and most fiercely debated issues across the world. In the last decade, overtourism has become not just a buzzword but also a social movement in...

Events are considered to be integral parts of global tourism and currently, they are experiencing massive turmoil in the form of cancellations or postponements thanks to the recent outbreak of the coronavirus disease (COVID-19) which has been declared as a pandemic of the 20th century. Despite...

The important assets in rural tourism are village or countryside, in which India is quite rich and diversified. In a country with 74 percent of the rural population residing over seven million villages, rural tourism is a fast growing concept providing ample opportunities in destination...

Branding is considered as one of the most efficient tools for marketers promoting destinations. In the contemporary era of cutthroat competition, marketers strive hard to position their products such that they meet the expectations of a niche market that no other brand is serving. In this...

The Indian hospitality sector is experiencing constant growth spurts (at around 8%) due to the increase in both foreign and domestic tourist arrivals. As the sector continues to surge ahead with progressive policy and programs, many possible challenges are fundamentally posing obstacles to the...

Presently, when the whole world is busy celebrating the technological advancements, accumulated wealth and gains from globalization along with industrialization, poverty continues to stand as a ubiquitous and prevalent predicament in South Asia which is home to a quarter of the world population...

Despite an array of debates on the definitional and operational aspects of sustainable tourism, the concept has remained as the buzzword of the tourism development discourse since its inception in the early 90s. Many theoretical inputs and frameworks have been built around this landmark idea and...

Event tourism has emerged as one of the most influential and rapidly growing forms of international tourism in the face of its recent history. Considered as an intersection of event management and tourism management, event tourism has been applauded for influencing both tourism demand and...

Presently, when the whole world is busy celebrating the technological advancements, accumulated wealth and gains from globalization along with industrialization, poverty continues to stand as a ubiquitous and prevalent predicament in South Asia which is home to a quarter of the world population...

Poverty is a ubiquitous and prevalent predicament in South Asia which is home to a quarter of the world population and nearly one-third of the poor people in the world. Albeit, there has been a sizeable reduction in the poverty headcount ratio since 1990, about 256 million people remain in...