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1. Introduction -- 2. Market Failure: The Tragedy Of The Coercive Hand -- 3. Guiding principles in our current economic model -- 4. Towards a new DNA for a sustainable market. Guiding principles for a sustainable economy -- 5. The happiness of a sustainable market -- 6. Afterword – Now What?...
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Sustainability sheds a whole new light on economic value creation. Sustainable value creation means looking critically at both revenues and costs. Not everything that makes money is of value. Not everything for which no bill is sent is 'free'. This book explains how this is the case and what it...
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