Bhattacharya, Debarati - In: International Journal of Virtual Communities and Social … 8 (2016) 1, pp. 30-41
communication. Juxtaposing theories on crisis and strategies of image restoration the paper aims to analyze the recent Maggi Crisis …The study aims to discern how social networking sites have become an important tool in enabling immediate crisis … facilitates immediate communication, it can cause a lot of damage to the reputation of the organization if utmost care is not …