Showing 44,801 - 44,810 of 45,404
Purpose – The purpose of this paper is to determine whether there are some specific practices that communications professionals should follow in creating influence in a world in which people increasingly get their news via Facebook and other social media. Design/methodology/approach – The...
Persistent link: https://www.econbiz.de/10014847107
Purpose The purpose of this paper is to highlight the potential of digital transformation and innovation opportunities for intelligence analysis. Its focus is the development of individuals to exploit data and information technologies to better understand and counter organised criminal networks....
Persistent link: https://www.econbiz.de/10014866176
Purpose The purpose of this paper is to develop an understanding of the different personality types and Facebook behavior of the young Indian consumers in the context of e-tailing. With the increased popularity of Facebook, consumers and e-tailers are using it as a platform to connect better...
Persistent link: https://www.econbiz.de/10014838548
Purpose – The purpose of this paper is to examine the comprehensiveness and determinants of internet reporting by publicly listed Caribbean companies. Design/methodology/approach – In total, 65 companies with common shares listed on one of the four Caribbean stock exchanges, were included in...
Persistent link: https://www.econbiz.de/10014839578
The emergence of social media as a corporate disclosure channel has caused significant changes in the production and dissemination of corporate information. This review identifies important themes in recent research on the impact of social media on the corporate information environment and...
Persistent link: https://www.econbiz.de/10014839745
Purpose – The primary aim of this article is to identify theoretical foundations that can be used in research on social media in the context of international advertising research. An additional objective is to identify future research directions for theory building in this research area....
Persistent link: https://www.econbiz.de/10014827573
Purpose – Given the widespread popularity of social media, such as Twitter, Facebook, Google+, and LinkedIn, theorizing and understanding the user attitude and usage behavior of social media site is fundamental in developing future understandings and deployment of these new technologies. One...
Persistent link: https://www.econbiz.de/10014860107
Purpose Despite the blossoming nature of social media marketing, the nuances and implications among small- and medium-sized enterprises (SMEs) appear to be under-researched in literature. The purpose of this paper is to progress knowledge and offer extended understanding of the motivations and...
Persistent link: https://www.econbiz.de/10014860124
Purpose – The purpose of this paper is to conceptualise and discuss the possible insights that can be generated for product development by analysing the user-generated content available from various social media platforms. Design/methodology/approach – The paper reviews the role of user...
Persistent link: https://www.econbiz.de/10014860194
Purpose This exploratory research aims to (1) investigate the bright and dark sides of social media use during the COVID-19 pandemic; (2) explore the impact of demographic factors on social media usage; and (3) assess the effects of cultural dimensions on social media usage....
Persistent link: https://www.econbiz.de/10014860299