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The international wine market has undertaken important structural changes in the first decades of the 21st century … have an influence on the correct implementation of the CMO measure of promotion in the principal wine exporter country …: France. A fuzzy-set model (fs/QCA) has been utilized, studying a period of 10 years since 2009. Results show that is it …
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The wine industry has faced various environmental and social challenges. On the demand side, consumer demand for … sustainable wines has been increasing but, to date, it is unknown whether consumers perceive wine companies' efforts to obtain …, sustainable wine production is increasing but producers report a lack of information to engage and select their SD strategy. This …
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auction. This effectively ended the centuries-old participation of the Church in wine production in France. Focusing on … Burgundy, this article sketches the contours of the sale of vineyards and other wine-related property owned by the Church. It …
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, France, Italy and Spain accounting for about 50% of world wine production. Consequently, it is important to investigate what … kind of pricing strategy the largest wine exporters of the world including France, Italy, Spain, Portugal and Germany can … between 2000 and 2013. The results suggest that France and Italy were able to pursue price discrimination in many wine export …
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