Lees, Nic J.; Nuthall, Peter - In: Agricultural and Food Economics : AFE 3 (2015), pp. 1-16
factors determine supplier's ongoing commitment and how to build strong enduring supply chain relationships. Semi structured … felt they would be rewarded for their effort. There was a high level of trust in these relationships and this was built on … openness and transparency in communications and confidence in the character of the company personnel. The success of …