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When sponsorship causes anger : understanding negative fan reactions to postings on sports clubs' online social media channels

Weimar, Daniel; Holthoff, Lisa Carola; Biscaia, Rui - In: European Sport management quarterly : ESMQ 22 (2022) 3, pp. 335-357

Persistent link: https://www.econbiz.de/10013271112

Cultural differences in sports fan engagement on Facebook : a comparison of Australian and Indian cricket league

Annamalai, Balamurugan; Shabbirhusain RV; … - In: International journal of sport management and marketing … 22 (2022) 1/2, pp. 120-141

Persistent link: https://www.econbiz.de/10012990313

A study on twitter sentiment analysis in Tokyo 2020 Olympic

Veerasamy, Senthil; Goswami, Susobhan - In: Smart analytics, artificial intelligence and …, (pp. 233-242). 2023

Persistent link: https://www.econbiz.de/10014321522

Determinants of word-of-mouth influence in sport viewership

Asada, Akira; Ko, Yong Jae - In: Journal of sport management : the official journal of … 30 (2016) 2, pp. 192-206

Persistent link: https://www.econbiz.de/10011489242

Brand community integration in a niche sport : a league-wide examination of online and offline involvement in minor league soccer in North America

Warren, Clinton J.; Brownlee, Eric A. - In: International journal of sport management and marketing … 13 (2013) 3/4, pp. 158-172

Persistent link: https://www.econbiz.de/10010391208

Online Piracy of Live Sports Telecasts in India

Sharma, Seemantani - 2018

This article highlights the limited protection available to sports webcasters and organizers against online piracy of … their webcasts under the Indian copyright law. It posits that with growing popularity of digital viewership of sports events …, this lacuna has created an uneven playing field between sports broadcasters and webcasters, which has an overall negative …

Persistent link: https://www.econbiz.de/10012927190