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Confiance, entreprise et socié...
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Bidault, Francis
56
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51
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29
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8
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6
Korine, Harry
6
Butler, Christina
5
Despres, Charles
5
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ECONIS (ZBW)
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41
CORPORATE COMMUNICATIONS MANAGERS - New Challenges to Corporate Communications Managers in Large Firms - With preference being given to the 'horizontal organization' in companies,...
Marion, Gilles
- In:
European management journal : publ. twice a year for …
16
(
1998
)
6
,
pp. 660-672
Persistent link: https://www.econbiz.de/10006301642
Saved in:
42
Contributions of French semiotics to marketing research knowledge
Hetzel, Patrick
;
Marion, Gilles
- In:
Marketing and research today : the journal of the …
23
(
1995
)
2
,
pp. 75-85
Persistent link: https://www.econbiz.de/10006405282
Saved in:
43
Contributions of French semiotics to marketing research knowledge
Hetzel, Patrick
;
Marion, Gilles
- In:
Marketing and research today : the journal of the …
23
(
1995
)
1
,
pp. 25-34
Persistent link: https://www.econbiz.de/10006405287
Saved in:
44
L'épreuve des faits - TOTALFINA+ELF, COMMENT LUTTER CONTRE L'ÉVIDENCE ?
Marion, Gilles
- In:
Gérer et comprendre : série trimestrielle
(
2000
)
61
,
pp. 43-60
Persistent link: https://www.econbiz.de/10007920966
Saved in:
45
L'épreuve des faits - TOTALFINA+ELF, COMMENT LUTTER CONTRE L'ÉVIDENCE ?
Marion, Gilles
- In:
Gérer et comprendre : série trimestrielle
(
2000
)
61
,
pp. 43-60
Persistent link: https://www.econbiz.de/10007920990
Saved in:
46
THE NEW CRISIS OF RATIONALISING MODELS OF MARKETING - Today's increased competition requires more than ever before a justification of the marketer's principles. But is die dominant...
Marion, Gilles
- In:
Revue française de gestion : hommes et techniques
(
1999
)
125
,
pp. 81-90
Persistent link: https://www.econbiz.de/10007923867
Saved in:
47
LES NOUVELLES MISSIONS DU DIRECTEUR DE LA COMMUNICATION
Marion, Gilles
- In:
Revue française de gestion : hommes et techniques
(
1998
)
118
,
pp. 5-17
Persistent link: https://www.econbiz.de/10007928653
Saved in:
48
UNE APPROCHE CONVENTIONNALISTE DU MARKETING
Marion, Gilles
- In:
Revue française de gestion : hommes et techniques
(
1997
)
112
,
pp. 78-91
Persistent link: https://www.econbiz.de/10007932409
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49
A QUESTION MARK OVER MARKETING - MANAGEMENT
Marion, Gilles
- In:
Revue française de gestion : hommes et techniques
(
1995
)
102
,
pp. 15-30
Persistent link: https://www.econbiz.de/10007975096
Saved in:
50
LES VOEUX DU PRESIDENT
Marion, Gilles
- In:
Revue française de gestion : hommes et techniques
(
1993
)
93
,
pp. 45-55
Persistent link: https://www.econbiz.de/10007977708
Saved in:
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