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Kunst und Wirtschaft sind scheinbar gegensätzliche Welten. Dennoch oder gerade deshalb versuchen immer mehr Unternehmen, betrieblichen und marktlichen Herausforderungen mit Hilfe von Kunst zu begegnen. Dieses Handbuch zeigt, wie Künstler_innen Marken, Produkte und unternehmerische...
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: Mit Design Thinking die Management-Kultur verändern" -- "2.1 Wie gelangt man durch Scheitern zum Erfolg?" -- "2.2 Wie …
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is not easy or automatic. It requires skills and knowledge, which are significantly different to the standard management … toolkit and experience, because most management training and advice are aimed to maintain stability, hence the most sought … Managing Innovation was published in 1997, we have argued consistently that successful innovation management is much more than …
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Innovation management is commonly understood as a central system and function of a firm’s ability to keep up with … developments in the market. Markus Sattler reviews the predictors of successful innovation management on firm level with a meta …-analytic approach. His findings suggest that the role of knowledge management and an environment of learning are important success …
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