What is strategy, and why is it important? -- Strategic leadership : managing the strategy process -- External analysis : industry structure, competitive forces, and strategic groups -- Internal analysis : resources, capabilities, and core competencies -- Competitive advantage, firm performance,...

Alliance formation is commonplace in many high-technology industries experiencing radical technological change, where established firms use alliances with new entrants to adapt to technological change, while new entrants benefit from the ability of established players to commercialize the new...