-line extension (an upgrade through innovation) before it faces generic competition. There are two types of physicians: loyal … competition ; pharmaceutical markets ; innovation …

more agressive, which triggers price competition and potentially deters entry by generic producers. To investigate the … branded and generic drug prices and branded market shares. Despite fiercer price competition, the number of generic producers …

and competition with generics. The nature of demand for drugs, the identity of drugs brought to market, and the nature of … competition in the drug market over time are all shaped by regulation. Throughout much of the world, administrative regulation …, rather than competition policy, dominates efforts to afford consumers and governments adequate access to affordable drugs …

In the pharmaceuticals sector there is an inherent tension between intellectual property rights and antitrust. This … paper examines this tension over the past 10 years since modernisation of EU competition law. It looks at three types of … relevant product market, facilitating a finding of dominance. Some national competition authorities have followed in the …

-patent pharmaceuticals. We present a theoretical model with price-sensitive and loyal consumers that shows that a decrease in the reference …