The beauty salon is one of the flourishing industries in Dhaka. Like the women, now-a day, beautification is becoming a major concern for the male also. The current study aims at exploring the customer groups, services and selection of service providers for men's salon in Dhaka. Other purposes...

With the intensifying effect of globalization, females of a country like Bangladesh become more beauty conscious. Women of different age groups, occupation and socio-economic background are now regularly visiting the beauty parlors of the country. As a result the beauty salons have become one of...

Small enterprises are the core of industrial sector in Bangladesh. This study aims at identifying the key factors that creates obstacles for small industry in Dhaka. Other purposes of this study are to understand the need for support service, to find out the awareness level and the status of the...

The concept of service convenience has received substantial attention in services marketing literature. Nevertheless, little is known about the relationship between service convenience and service loyalty when consumer characteristics act as moderators. This study aims to investigate these...