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To understand the economic value of computers, one must broaden the traditional definition of both the technology and its effects. Case studies and firm-level econometric evidence suggest that: 1) organizational "investments" have a large influence on the value of IT investments; and 2) the...
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Intro -- Contents -- Acknowledgments -- Introduction -- 1 Technology, Innovation, and Productivity in the Information Age -- 2 Measuring the Information Economy -- 3 IT's Contributions to Productivity and Economic Growth -- 4 Business Practices That Enhance Productivity -- 5 Organizational...
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As the cost of storing, sharing, and analyzing data has decreased, economic activity has become increasingly digital. But while the effects of digital technology and improved digital communication have been explored in a variety of contexts, the impact on economic activity—from consumer and...
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Research on the causal effects of online advertising on consumer welfare is limited due to challenges in running large-scale field experiments and tracking effects over extended periods. We analyze a long-running field experiment of online advertising in which a random 0.5% subset of all users...
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