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We investigate the impact of media attention on a firm's CSR “strengths” and “weaknesses.” Drawing on social and organizational identity and stakeholder theory literatures, we develop and test two hypotheses concerning the influence that media attention has on these aspects of CSR. We...
Persistent link: https://www.econbiz.de/10013093984
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The stakeholder perspective is an alternative way of understanding how companies and people create value and trade with each other. Freeman, Harrison and Zyglidopoulos discuss the foundation concepts and implementation of stakeholder management as well as the advantages this approach provides to...
Persistent link: https://www.econbiz.de/10013285292