Xu, Pei; Wang, Zhigang - In: Agricultural and Food Economics : AFE 2 (2014), pp. 1-16
Using 360 questionnaire data collected in Beijing, China, this study examines consumers' acceptance and willingness to pay (WTP) for pistachios produced in China, California and Turkey. The impact of country of origin (COO), price, flavor, package size and package type was analyzed. A...