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This study aims to find out how the website's design, the quality of the information, security, responsiveness, and trust all affect customer satisfaction in the context of e-Commerce website of home product users in the Thai population. The objectives of this study are to investigate web...
Persistent link: https://www.econbiz.de/10014351580
This paper presents a conceptual model of Internet-based customer portfolio building. The proposed model refers to the … third stage in the process of Internet-based customer portfolio building. It consists of attracting customers to the company …
Persistent link: https://www.econbiz.de/10013104059
Today, fast food industry is growing rapidly in India. It is getting adapted and also being upgraded according to Indian food requirements. Online food ordering apps and sites are developed in order to meet consumer's expectations. With the changing food preferences and habits of the people, it...
Persistent link: https://www.econbiz.de/10014101496
Channel sharing is an important marketing strategy for giant retailers who sell their own store brands and resell national brands for cooperative manufacturers simultaneously. To expand their market and increase profitability, national brand manufacturers may consider entering the online market...
Persistent link: https://www.econbiz.de/10012838825
Logistics startups gradually rely on digital marketing strategies to acquire a competitive advantage. The main aim of Logistics startups is to increase their digital brand name and user engagement in order to acquire a competitive advantage. To the completion of this target, various digital...
Persistent link: https://www.econbiz.de/10014295446
The term independently-hosted is used here to describe online publishing practices that utilise the World Wide Web (hereafter the Web) as a decentralised socio-technical system, where individuals and communities operate as the owners or controllers of the online infrastructures they use in order...
Persistent link: https://www.econbiz.de/10013190937
This research identifies determiners of internet Corporate Social Responsibility (CSR) communication of the 53 French … sample according to the intensity of their responsible communication on the Internet. Then, we test a set of hypotheses to … highlight the explanatory variables of the communication level on the Internet of the responsible enterprise. The results …
Persistent link: https://www.econbiz.de/10013003770
The goal of this research is to identify determinants of internet Corporate Social Responsibility communication of 41 … (OLS) on variables presented in the literature as determinants of firm internet communication and led to the formulation of …
Persistent link: https://www.econbiz.de/10013067765
The ongoing global pandemic has led to a seismic shift of shopping behavior towards online channels. In this light, understanding consumer choice between online shop alternatives – online patronage - grew even more important. Problematically, due to inconsistent naming and conceptualization of...
Persistent link: https://www.econbiz.de/10014261807
Purpose: This research examines the individuals’ perceived usefulness and ease of use of the government’s electronic services (e-government). It also explores the effect of the social influences as well as of the facilitating conditions on the individuals’ intentions to use the...
Persistent link: https://www.econbiz.de/10014032572