Similar Search Results

Corporate image advertising in the banking industry

Loveland, Karen A.; Smith, Katherine Taken; Smith, L. Murphy - In: Services marketing quarterly 40 (2019) 4, pp. 331-341

Persistent link: https://www.econbiz.de/10012179192

Cryptocurrency risks, fraud cases, and financial performance

Kerr, David S.; Loveland, Karen Ann; Smith, Katherine Taken - In: Risks : open access journal 11 (2023) 3, pp. 1-15

In this study, we examine major cryptocurrencies, present notable fraud cases, describe fraud risks, and analyze cryptocurrency financial performance. People debate whether cryptocurrency is an investment opportunity, the new Dutch Tulip Bubble, or a giant Ponzi scheme. There have been a number...

Persistent link: https://www.econbiz.de/10014246302

Using social media to stimulate the adoption of green energy

Loveland, Karen Ann; Smith, Katherine Taken; Smith, L. … - In: International journal of business and economics 21 (2022) 1, pp. 57-70

Persistent link: https://www.econbiz.de/10013382226

Relationship of internet activity to economic and social metrics

DeLeon, John A.; Loveland, Karen A.; Smith, Katherine Taken - In: World economics : a journal of current economic … 23 (2022) 2, pp. 67-93

Persistent link: https://www.econbiz.de/10013332324

Digital engagement with Super Bowl commercials : analysing likeability, length, and mood

Loveland, Karen Ann; Smith, Katherine Taken; Smith, L. … - In: International journal of sport management and marketing … 23 (2023) 4, pp. 275-289

Persistent link: https://www.econbiz.de/10014311030

Does brand management of corporate reputation translate into higher markt value?

Smith, Katherine Taken; Smith, Murphy; Wang, Kun - In: Journal of strategic marketing 18 (2010) 3, pp. 201-221

Persistent link: https://www.econbiz.de/10003988711

A longitudinal examination of print advertising by professional accounting firms

Smith, Katherine Taken; Smith, L. Murphy; Prawito, Topaz - In: Services marketing quarterly 36 (2015) 1, pp. 51-61

Persistent link: https://www.econbiz.de/10010520736

A comparison of work-life balance perspectives of future business professionals in the USA and Germany

Linnhoff, Stefan; Smith, Katherine Taken; Smith, L. Murphy - In: International journal of business and globalisation : IJBG 13 (2014) 3, pp. 322-353

Persistent link: https://www.econbiz.de/10011289437

Using corporate advertising to improve public perception of energy companies

Smith, Katherine Taken; Smith, L. Murphy; Dunbar, Seth - In: Journal of strategic marketing 22 (2014) 4, pp. 347-356

Persistent link: https://www.econbiz.de/10010387290

An evaluation of research authorship by gender in major academic and professional accounting journals

Smith, L. Murphy; Ashcroft, Paul A.; Smith, Katherine Taken - In: International journal of critical accounting : IJCA 5 (2013) 4, pp. 359-391

Persistent link: https://www.econbiz.de/10009791647

1
2
3
4
5
6
7
8
9
10
Next
Last