DENNIS, Brett; NONNENMANN, Stefan - In: Expert Journal of Business and Management 2 (2014) 1, pp. 9-13
In today’s society, companies seem to all be following the same trend; growth in profitability at all cost. Higher profits, for the most part, leads to more investors and more potential financing. Amazon.com appears to be breaking that trend, however. Their strategy seems to be growth, but not...