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Google's new “Interest Based Advertising” (IBA) program represents the company's first foray into what is generally called “Online Behavioral Advertising”: In order to deliver more relevant advertising, Google will begin tailoring ads delivered through AdSense on the Google Content...
Persistent link: https://www.econbiz.de/10013116977
As at today, it is an indisputable fact that the climate is changing and there is a scientific consensus that the world is becoming a warmer place principally attributable to human activities. Regrettably, the physical impacts of future climate change on humans and the environment will include...
Persistent link: https://www.econbiz.de/10011259199
The purpose of this paper is to provide a broad understanding of the concept and process of sustainability-oriented innovation (SOI). It provides a useful starting point for people aiming to invest human, financial, and other resources in innovations that improve the world. While we build on the...
Persistent link: https://www.econbiz.de/10013019542
This Article examines the complex world of Internet search. The Article seeks to ensure that trademark law does not interfere with the free flow of Internet content that consumers find relevant. The Article starts with three complementary looks at Internet search from the perspectives of...
Persistent link: https://www.econbiz.de/10014067931
The main topics of this no. of journal cover a broad area of domains as: management (general, strategic, project, human resources, financial, production, quality, information system, company, foreign investment etc.), public management (good governance, public finance and budgeting, sustainable...
Persistent link: https://www.econbiz.de/10013006435
The main topics of this issue of the journal cover a broad area of domains as: management (general, strategic, project, human resources, financial, production, quality, information system, company, foreign investment etc.), public management (good governance, public finance and budgeting,...
Persistent link: https://www.econbiz.de/10013045641
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Persistent link: https://www.econbiz.de/10013055371
Persistent link: https://www.econbiz.de/10013058182
While a considerable body of research examines the strategic orientation-innovation relationship, findings in that literature have been mixed. This article calls attention to an under-investigated problem: the composite, multi-dimensional conceptualization and measurement of most strategic...
Persistent link: https://www.econbiz.de/10014041588