This paper is an attempt to bring out the relevance of customer retention for small and medium enterprises (SME) in the highly competitive hospitality industry. Customer retention is one of the critical goals of an organization as part of the Customer Relationship Management initiatives....

This paper identifies and explains the impact of certain predetermined Green IT factors in each of the five ERP adoption phases namely Planning, Acquisition, Implementation, Usage & Percolation and Extension for small and Medium Enterprises (SME) during an ERP investment decision. This...

Based on various researches on the ERP implementation by Small and Medium Enterprises (SMEs) this paper has identified 5 decision areas which have a strategic impact on the success of ERP adoption by the SMEs. These decision areas are planning, acquisition, implementation, usage and percolation...

This paper presents the approach, analysis and findings of a pilot study conducted for ERP Adoption in select Small and Medium Enterprises (SMEs) in India. A set of CSFs that were identified from previous research studies conducted all over the world on ERP for SMEs were categorized into...

The Enterprise Resource Planning (ERP) Adoption by Small and Medium Enterprises (SMEs) has invoked immense interest in the research community. Though ERP is believed as a key technology enabler and an effective management tool for organizations, the SMEs are faced with cost, resource and time...

It is usually a significantly complex decision to buy private health insurance. There are multiple factors which influence a buyer’s decision before s/he decides to buy a health insurance policy. In an Indian context it becomes even more imperative to know the exact influencing factors which...

This paper empirically tests the factors generally understood as contributing to the work family conflict of employees in the IT companies through a comparative study of men and women. Since majority of the IT workforce in India are young it is important to understand whether earlier parameters...

This research brings out a risk assessment model by selecting certain critical pitfalls related to the implementation phase of Enterprise Resource Planning (ERP) in Small and Medium Enterprises (SMEs). The model can be used to predict the impact of risk that will lead to the failure of ERP...

Organizations are still finding strategies to retain good workforce, and understand the turnover intentions of employees. Software companies in India are providing good salary packages, excellent performance based bonus and incentives, but all this does not prevent employees from quitting. This...

Organizations today are fast realizing the impact of social media as a significant business driver for capitalizing the advantages on certain key strategic issues like user engagement and brand visibility. Integrating social media characteristics is one of the key differentiators for enhancing...