Foreword / by Rehan Yar Khan -- Introduction -- Ideation, validation and pivoting -- Girish Mathrubootham : freshworks -- Nithin Kamath : zerodha -- Paras chopra : visual website optimizer (wingify) -- Nikhil rasiwasia : fashiate -- Traction and virality -- Gaurav Munjal, Roman Saini and Hemesh...

Urban mobility is suffering from plethora of disabling issues such as frequent and prolonged congestion, air and noise pollution, traffic injury and deaths and national epidemic of obesity and accompanying dramatically increased health care costs. The solution lies in shift to non-motorized and...