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Vogel, Andreas; Kimbell, Ian - 2005 - ESA ed.

Persistent link: https://www.econbiz.de/10004846707

Cheng, Ya-Wen; Hsu, Su-Ying; Lo, Chu-Ping - In: Journal of Chinese Economic and Foreign Trade Studies 10 (2017) 3, pp. 252-258

Purpose Third-party payments were first introduced by the US firm PayPal. Soon after, China developed a localized version of PayPal – Alipay, which became the main payment method for online transactions in China. Currently, the number of global transactions conducted with Alipay is three times...

Persistent link: https://www.econbiz.de/10014847634

Consumer preferences for commercial Web site design: an Asia‐Pacific perspective

Yang, Xia; Ahmed, Zafar U.; Ghingold, Morry; Sock Boon, Goh - In: Journal of Consumer Marketing 20 (2003) 1, pp. 10-27

revenues and profits, many businesses are using the Internet to expand their reach, improve customer service and develop and …

Persistent link: https://www.econbiz.de/10014848311

Trust and Loyalty in Electronic Commerce, an Agency Theory Perspective

Jevons, Colin - In: Journal of Consumer Marketing 21 (2004) 1, pp. 69-70

Persistent link: https://www.econbiz.de/10014848374

E‐business Applications: Technologies for Tomorrow's Solutions

Clarke III, Irvine - In: Journal of Consumer Marketing 21 (2004) 5, pp. 362-363

Persistent link: https://www.econbiz.de/10014848416

Edited by Geoffrey P. LantosCustomer Relationship Management in Electronic Markets

Fortin, David R. - In: Journal of Consumer Marketing 22 (2005) 5, pp. 289-289

Persistent link: https://www.econbiz.de/10014848478

A strategic approach to building online customer loyalty: integrating customer profitability tiers

Pitta, Dennis; Franzak, Frank; Fowler, Danielle - In: Journal of Consumer Marketing 23 (2006) 7, pp. 421-429

and ongoing case developments in internet practice. Findings – Provides information and action approaches to consumer …

Persistent link: https://www.econbiz.de/10014848562

Customer satisfaction and loyalty in a digital environment: an empirical test

Donio', Jean; Massari, Paola; Passiante, Giuseppina - In: Journal of Consumer Marketing 23 (2006) 7, pp. 445-457

Purpose – The purpose of this paper is to explore the links between customer loyalty attitude, customer loyalty behaviours (measured by customer purchase behaviours) and profitability. The aim is to define a conceptual framework within which to analyse the relationships between attitudes,...

Persistent link: https://www.econbiz.de/10014848565

Customer satisfaction and loyalty: start with the product, culminate with the brand

Torres‐Moraga, Eduardo; Vásquez‐Parraga, Arturo Z.; … - In: Journal of Consumer Marketing 25 (2008) 5, pp. 302-313

Purpose – Studies on customer satisfaction and loyalty have focused on brand rather than product. It is not that brand is not important, but the process of loving a brand starts with a product. Customers appreciate products by themselves, independent of the brand, as shown in their pursuit of...

Persistent link: https://www.econbiz.de/10014848678

Mastering Web 2.0: Transform Your Business Using Key Web Site and Social Media Tools

Jones, Robert P. - In: Journal of Consumer Marketing 28 (2011) 2, pp. 160-161

Persistent link: https://www.econbiz.de/10014848874