In economic models of behavior consumers are assumed to value the goods and services they purchase based on stable preferences over externally identifiable attributes such as quality. These models predict that consumers will respond to changes in price in a way that is independent of the source...

Certain aspects of advertising–especially on television–are not easily explained with conventional economic models. In particular, much of the imagery and repetitive thematic content seen in advertisements suggests it is "psychological" in nature, as opposed to "informative". To understand...

We show that in a homogeneous-good duopoly market with quality uncertainty and constant unit costs, the Bertrand paradox (i.e., marginal cost pricing) can be avoided.

Institutional leaders have long championed interdisciplinary research; however, researchers have paid relatively little attention to the people responding to such calls and their subsequent career outcomes. With the benefit of two large datasets spanning from 1986 through 2016, we show that...

Research in psychology shows that people miscalibrate their ability and often incorrectly perceive themselves as above (overconfident) or below average. Previous measures that proxy for overconfidence focus on perceptions about knowledge pertaining to economic conditions and financial markets...

Objectives:Children do not eat enough servings of vegetables underscoring the need for effective interventions encouraging this behavior. The purpose of this research is to measure the impact that daily exposure to branded vegetable characters has on vegetable selection among boys and girls in...

Restrictions on sugar-sweetened beverages (SSBs) and incentives for fruit and vegetable (FV) purchases are recommended as policy options for Supplemental Nutrition Assistant Program (SNAP) to promote healthy food consumption among low-income Americans in the United States. This mixed methods...

Evidence shows that the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) is underutilized. WIC enrolls only sixty percent of eligible persons. Participants claim only a fraction of available benefits. Researchers suggest that people underutilize WIC because of the...

In economic models of behavior consumers are assumed to value the goods and services they purchase based on stable preferences over externally identifiable attributes such as quality. These models predict that consumers will respond to changes in price in a way that is independent of the source...